New VP Strengthens Commitment to Australian Market

The long-term objective at the launch of NAV Fund Services (Australia) Pty. Ltd. in August 2021 was to become a preferred partner for fund administration services in Australia. To re-affirm that commitment, we recently brought Vice President James Wilkinson on board to represent NAV on the ground in Australia. Wilkinson is a seasoned professional with 25 years of experience in financial services. Based in Sydney for the last 14 years, he understands the nuances of the local market and is eager to strengthen NAV's outreach and client engagement.

"The Australian market presents exciting and unique opportunities, as well as its challenges," Wilkinson said. "With the majority of activity concentrated in Sydney and Melbourne, this relatively smaller market fundamentally operates as a 'relationship business.' Fund managers, capital raisers, and institutions here look to partner with people they know and trust."

Wilkinson noted that Australia's referral economy emphasizing personal connections makes it essential to build strong lasting relationships. "Actively working to partner with other financial service providers where we align, such as tax, legal, and trustee firms, helps put NAV at the table during critical decision-making junctures. Collaboration not only strengthens our market position, but helps us create integrated service offerings for clients," he added.

NAV sees the potential for significant growth within Australia. With Wilkinson at the helm, the focus is on understanding the local landscape and adapting our services to better meet the needs and appetite of the Australian market. NAV is already involved in conversations with a number of potential clients considering transitioning from other administrators, which reflects the high level of interest in NAV's tailored and responsive approach.

Wilkinson intends to promote that client-centric, solutions-focused model as a key competitive differentiator. "We pride ourselves on being a true partner, with the experienced team and flexible proprietary technology necessary to complement clients' unique needs," Wilkinson said. "This adaptability is particularly significant in a market as personal as Australia's, where it's important to enhance client operations rather than try to implement a one-size-fits-all solution."

NAV also offers Australian fund managers expertise in one of today's potentially highest growth fund strategies. "Unlike many local players, NAV has significant experience and dedicated systems for digital assets fund administration. This is a crucial strength in an evolving service offering where experience and technology are vital," Wilkinson said.

"NAV is well-positioned to thrive in Australia. We are dedicated to delivering exceptional service and innovative solutions that meet the unique needs of the Australian market. It's a story I'm excited to share," Wilkinson said.

To learn more about fund administration services for Australian-domiciled funds or to schedule a demo, contact James Wilkinson at:

• Phone: +61-0477044493
• Email: James.Wilkinson@navconsulting.net
• LinkedIn: https://www.linkedin.com/in/james-wilkinson-038bb43a/